Harnessing Social Media
Getting started with social media can feel overwhelming for first time entrepreneurs. But you don’t need to rack up millions of followers or have a slick brand campaign to make effective use of these budget-friendly tools.
Social media is one of the BEST ways to connect with fans and potential clients. If you don’t have a presence on the main networks, you’re missing out on an audience that’s ready and willing to connect with your brand.
Using social media for your small business doesn’t have to be scary or expensive. In this course, you will learn simple and effective social media marketing tips so your business can reach new markets, build awareness, support your brand and drive sales.
Learning Sections:
Social Media: One of the MOST important ways to market your business
Social Media Platforms: Snapchat who?
Basic Social Media Tips & Tricks
Facebook: Setting up your business page
Facebook: Best practices
Facebook: How to harness Facebook Live to help your business thrive
Facebook: How to navigate groups in order to promote your business
Facebook: Create your own group
Facebook Ads: How to advertise on Facebook
Instagram: Setting up your account
Instagram: Create a winning Instagram strategy
Instagram: Optimizing your profile
Instagram: Content strategy
Instagram: Growing and engaging your audience
Instagram: Creating successful marketing campaigns
Instagram: Best times to post
Instagram: Inspiring Examples
Linkedin: Optimizing & improving your profile
Youtube: Setting up your channel
Youtube: Maximizing your efforts
Twitter: Setting everything up
Twitter: Optimizing your account
Pinterest: Setting everything up
Pinterest: Tips and tactics for your business
Email Marketing: Creating and designing successful campaigns
The Center for Creative Arts Therapy is approved as a continuing education provider for Social Workers and Counselors by the Illinois Department of Professional Regulation, Approved Continuing Education Sponsor, (#159.001383). To learn more about continuing education, please visit our Continuing Education page.
This online course provides 1 CEU for Social Workers and Counselors, Creative Arts Therapists and Expressive Arts Therapists. This course does not qualify for Drama Therapy or Expressive Arts Therapy coursework requirements and can not be used towards the RDT or REAT credentials.
